Job Title: Director of Strategic Marketing Solutions
Date Posted: 10-04-2007
Job Location: Massachusetts-Boston North
Job Type: Full Time
Education Level: Bachelors Degree
Work Experience: 5+ to 7 Years
Job Shift: First Shift
Yearly Salary:DOE (Depend on Experience)
Company Name: BeNow
Company Website: www.benow.com
Contact Information: Human   Resources (resumes@benow.com)
Job Description:
Director, Strategic Marketing Services

 

As a BeNOW SMS Director, you'll be responsible for driving strategic thinking and economic
insight across multiple client engagements.  You'll serve as a consultant for BeNOW clients in
developing their database marketing solutions by helping them leverage their customer
information to generate incremental revenues and profits.  The consultant provides proactive
leadership and expertise in marketing strategy & analytics by applying analytic methods to
customer data.  You'll work in a collaborative environment directly with clients on
cross-channel marketing strategies, analytics, management reporting, data enhancements and
list acquisition.  The SMS Director requires strong analytic skills to provide strategic
direction and marketing insights for our premium clients across several industries.

 


Expertise required in the following areas:

Cross-channel database marketing strategies
Web strategies
Quantitative data analysis methods
Hands-on end-user reporting tool skills
Marketing program testing and evaluation 
Customer segmentation techniques
 

Skills Required:

Excellent written, verbal and communications skills are required.
Excellent interpersonal skills
Excellent presentation and consulting skills
Ability to prepare and manage analytic deliverables
 

Experience

5+ years related experience in a marketing services organization and/or client side
organization in strategy, analytics and consulting
Travel is required
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