This position directs the media planning process from all clients. The lead the development of
communication plans, insuring that client communication goals are successfully met. Important
duties also include regulating department work flow, consistently looking for new ways to
improve processes, recommending media opportunities, and generating creative & innovative
ideas.
This position also oversees the production of reports that evaluate performance of media plans
and buys, acts as the primary client contact, and participates in new business presentations. |