Job Title: Direct Marketing Manager - Local Markets
Job Location: Massachusetts-Framingham/Worcester
Job Type: Full Time
Education Level: Bachelors Degree
Work Experience: 7+ to 10 Years
Job Shift: First Shift
Yearly Salary:DOE (Depend on Experience)
Company Name: UpToDate, Inc.
Contact Information: HR   Director (hr@uptodate.com)
Job Description:
UpToDate (www.uptodate.com) is an innovative, growing company with an excellent product and
talented people.  Our staff of physician editors, technology experts, and sales and marketing
professionals work together to produce an electronic clinical information resource for
physicians and patients that provides current medical information in a format that is easy to
access and use.  A key to our success is our ability to answer real-world clinical questions in
real time.

 

We are looking for individuals to help us build our next generation of systems to support our
growth strategy.  If you want a career that makes a real difference in the clinical care
received by patients worldwide, UpToDate is right for you.

 

As the Direct Marketing Manager – Local Marketing you will be responsible for managing direct
marketing efforts focused at driving physician subscriptions through “localized” direct mail,
including the development, planning, implementation, and measurement of campaigns.

 

Responsibilities include the day-to-day execution of direct mail programs, including strategy
development, creative direction, list development/selection, forecasting, and post analysis.
The position also requires considerable interdepartmental coordination and staff development. 
We seek a creative person with strong project management skills. 

 

The ideal candidate will possess the following qualifications:

B.A. or B.S. degree, with major in business or marketing related field 
7+ years of marketing experience, 
Record of success in achieving revenue goals 
Prior success in managing and developing staff 
Organized, with excellent project management skills 
Prior experience in marketing to physicians a plus
 

We offer competitive compensation and benefits including Bonus, health, dental, a 401(k) plan,
and a casual work environment.  For consideration please send your resume, cover letter with
salary history and requirements to:

 

UpToDate, Inc.

Human Resources

Job Code:  Director M

95 Sawyer Road

Waltham, MA   02453

 

E-mail:  hr@uptodate.com (reference “Direct Marketing Mgr - Local” in the subject line).
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