DELTA DENTAL OF CALIFORNIA is the state�s largest dental health plan. Along with its
affiliates, the nonprofit corporation covers nearly 17 million people in its commercial and
government programs throughout California and 19.2 million throughout the nation. It is part of
a national holding company system formed with Delta Dental of Pennsylvania and its affiliates.
Together, the holding company members represent one of the largest dental benefits systems in
the country, with 22 million enrollees.
We are looking for an analytical, motivated, self-starter to be responsible for supporting our
Marketing initiatives and development. This incumbent is responsible for supporting Marketing
efforts to develop and implement marketing programs and campaigns necessary to achieve company
objectives in various business segments. The incumbent�s responsibilities will also include
segment analysis, program/project management, channel management and various ad hoc
assignments.
Duties to include:
� Assisting Marketing Manager in the development of marketing strategies and program plans to
support company efforts to increase market share (new sales and retention)
� Leading cross-functional teams to execute internal and external marketing programs/projects
related to various business segments;
� Monitoring performance, response and ROI of marketing programs to ensure that they meet
program and financial objectives
� Managing program budgets for marketing campaigns
� Overseeing development and maintenance of marketing collaterals (marketing brochures, flyers,
trifold, etc.)
� Coordinating all necessary training and communications with internal and external
cross-functional partners to ensure seamless program introduction/enhancements/updates and
rollout to field
� Managing marketing/advertising/communication efforts aimed at channel partners
� Preparing reports and presentations on project results and making recommendations to
management
Ideal candidate must have
5+ years of experience in business and/or product/marketing management
BA degree
Strong organizational/time management and project management skills and multi-tasking abilities
Presentation skills
Healthcare and/or insurance industry experience, preferred
Knowledge of health care industry issues, preferred
PC literacy required: MSOffice skills (Outlook, Word, Excel, Access, PowerPoint); proficiency
in InDesign, preferred
We offer a highly competitive salary and an excellent benefits package for employees and
eligible dependents. Please apply through the Delta Dental of California Website at
http://www.deltadentalins.com and click on CAREERS, or email your resume to [email protected]
.
EOE/AA |
