Overview:
The Marketing Communication Specialist assists with marketing and communications activities
designed to promote UF Health St. Johns to internal and external audiences. The ideal candidate
will work proactively with the marketing communications team and internal business partners to
support tactics that assist in driving growth, building brand awareness, and enhancing internal
and external communication to key stakeholders. Helps track effectiveness of these efforts
against measurable objectives and reports on success to continually improve impact.
Responsibilities:
Demonstrates strong writing skills for a variety of platforms and needs, both internal and
external, while closely adhering to Associated Press style. Examples include: brochures,
patient testimonials, radio scripts, news releases, blog content, etc.
Writes written employee communication materials, including regular updates on the intranet.
Assists in maintaining external website content.
Assists in conducting research, writing strategies for marketing and advertising campaigns, and
overseeing execution and measurement of campaigns.
Assists with department-led community events.
Maintains inventory of promotional items and collateral materials.
Performs other related duties to support the efforts of the marketing communications
department.
Qualifications:
A Bachelor‘s Degree in Public Relations, Business Marketing or related is required.
3 years of marketing experience is required.
A writing sample is required. Please attach a writing sample with your application.
Applications without a writing sample will not be considered
Preferences:
Proficiency in AP style, Microsoft Word, Excel, and PowerPoint. Superior spelling, punctuation
and grammar skills.
Ability to plan and coordinate work assignments independently.
A demonstrated ability to work collaboratively and collegially as part of a team.
Experience working in a fast-paced environment. |