ob Classification:


Below, you will find a complete breakdown of everything required of potential candidates, as
well as how to apply Good luck.
Marketing & Communications - Marketing

A GLOBAL FIRM WITH A DIVERSE & INCLUSIVE CULTURE

As the Global Asset Management business of Prudential, we’re always looking for ways to
improve financial services. We’re passionate about making a meaningful impact - touching
the lives of millions and solving financial challenges in an ever-changing world.

We also believe talent is key to achieving our vision and are intentional about building a
culture on respect and collaboration. When you join PGIM, you’ll unlock a motivating and
impactful career – all while growing your skills and advancing your profession at one of
the world’s leading global asset managers!

If you’re not afraid to think differently and challenge the status quo, come and be a
part of a dedicated team that’s investing in your future by shaping tomorrow today.

What You Will Do

As PPA’s Marketing Director, you will be responsible for developing and implementing
marketing strategies to drive brand awareness, generate leads, and support the sales team. You
will collaborate closely with cross-functional teams, including sales, client service, product
development and senior management, to ensure effective execution of marketing initiatives.

This position is based in Newark, NJ. Our organization follows a hybrid work structure where
employees can work remotely and/from the office. Working from the Newark office is required 2
to 3 days per week for this position.

What You Can Expect

Work with the CMO and client-facing teams within PPA to develop and implement comprehensive
marketing strategies to support business objectives and drive brand awareness.
Create and execute strategic marketing campaigns across various channels, including digital,
social media, email, and events.
Collaborate with internal stakeholders to develop compelling messaging and content that
effectively communicates our value proposition.
Manage PPA's website and digital presence, ensuring it is up to date, optimized for search
engines, and aligned with marketing objectives.
Track and analyze marketing campaign performance, generate reports, and provide insights to
drive continuous improvement and achieve marketing goals.
Develop and manage relationships with external vendors, agencies, and partners to support
marketing initiatives.
Stay up to date with industry trends and emerging marketing technologies, working with
PGIM’s technology leads to ensure the adoption of innovative strategies.
Build on the strength and reputation of the PGIM brand to lead the marketing efforts for
PGIM’s new PPA business, working with the PGIM brand team.
Drive awareness of the PPA team across Prudential, the team’s advisory capabilities and
upcoming solutions.
Connect the work of PPA with partner affiliates, particularly Fixed Income and Private
Alternatives.
Liaise with PGIM Global Communications team, providing business context, content updates and
general recommendations to enable a cohesive marketing and communications plans for the
business.
Work with PPA, PGIM and PGIM Quantitative Solutions Compliance, Legal and other business
functions as needed.
What You Will Bring

Bachelor's degree in marketing, business administration, or a related field.
Minimum of 5 to 7 years of experience as a Marketing Manager, preferably with some experience
in credit.