Job Title: Brand Marketing Manager
Job Location:
Job Type: Full Time
Education Level: Bachelors Degree
Work Experience: 2+ to 5 Years
Job Shift: First Shift
Yearly Salary:DOE (Depend on Experience)
Company Name:
Contact Information:    ()
Job Description:
Affirm is reinventing credit to make it more honest and friendly, giving consumers the
flexibility to buy now and pay later without any hidden fees or compounding interest.

About the Brand & Communications teamBrand and Communications shapes how the world sees
Affirm, and how Affirm chooses to be seen. That means showing up where perception takes shape:
in culture and press, across Affirm's owned and paid channels, and within the company. We
hold a high standard for craft and clarity, and we work to make Affirm a brand people
understand, trust, and are proud to choose.About the RoleWe're looking for a Brand Manager
to turn business priorities and consumer insight into campaigns that shift perception and drive
measurable demand. You’ll own campaign strategy from brief through launch and retros,
aligning partners, sharpening priorities, and ensuring every expression builds a more
distinctive, trusted and effective Affirm brand.
What You’ll Do


Own campaign strategy and architecture for priority brand and partner moments, including
co-marketing projects with key merchants and ongoing merchant and promotional campaigns outside
the major seasonal moments. Translate business goals, audience insight, and brand strategy into
briefs and recommendations that shape how Affirm invests in these moments, not just how
individual campaigns execute.


Drive early strategic thinking and lead brief development for partner campaigns, shaping how
Partner Marketing, Product Marketing, Creative, Social, Paid, and Comms work together on
audience, narrative, channel roles, and definition of success. Advise these teams on tradeoffs
and complex calls, and review creative to ensure execution teams have what they need to build
and ship excellent work.


Set campaign GTM strategy and investment priorities across brand and partner moments,
determining how Brand Operations resources timelines and workflow and how channel leads
allocate budget.


Build a learning culture. Define what's working across campaigns and turn it into reusable
frameworks and standards that make every future effort stronger.


Own brand measurement and reporting in partnership with paid and analyst functions, both for
brand overall and campaign by campaign. Maintain the integrity of the brand health tracker,
hold execution partners accountable to the brief, and give leadership a clear, recurring read
on what's working and what needs to change.


What We Look For


You have 8-10 years in brand marketing, integrated marketing, or a closely related discipline,
with experience managing full campaigns from strategy to launch, ideally at both an agency and
in-house teams.


As a natural creative thinker and problem solver yourself, you know how to partner and get
strong creative out of a team. You've briefed and run creative work that landed sharp, on
strategy, on budget and on time.


You have a track record of building brand awareness, equity, and differentiation through data
and consumer insight, and can evaluate performance against business KPIs.


You're comfortable operating in a complex, matrixed marketing organization, and you’re
capable of  building alignment across cross-functional partners through influence.


You use data to develop and articulate a clear point of view, while staying collaborative and
open to new information changing your mind.


Bonus. Experience with extending campaigns to global markets, and working in fintech, financial
services, or another trust-sensitive category is a plus.


Pay Grade - LEquity Grade - 6Employees new to Affirm typically come in at the start of the pay
range. Affirm focuses on providing a simple and transparent pay structure which is based on a
variety of factors, including location, experience and job-related skills. Base pay is
part of a total compensation package that may include equity rewards, monthly stipends for
health, wellness and tech spending, and benefits (including 100% subsidized medical coverage,
dental and vision for you and your dependents.)USA base pay range (CA, WA, NY, NJ, CT) per
year: $165,000 - $225,000USA base pay range (all other U.S. states) per year: $146,000 -
$206,000
Please note that visa sponsorship is not available for this position.#LI-Remote 


Affirm is proud to be a remote-first company! The majority of our roles are remote and you can
work almost anywhere within the country of employment. Affirmers in proximal roles have the
flexibility to work remotely, but will occasionally be required to work out of their assigned
Affirm office. A limited number of roles remain office-based due to the nature of their job
responsibilities.
We’re extremely proud to offer competitive benefits that are anchored to our core value of
people come first. Some key highlights of our benefits package include: 

Health care coverage - Affirm covers all premiums for all levels of coverage for you and your
dependents 
Flexible Spending Wallets - generous stipends for spending on Technology, Food, various
Lifestyle needs, and family forming expenses
Time off - competitive vacation and holiday schedules allowing you to take time off to rest and
recharge
ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount

We believe It’s On Us to provide an inclusive interview experience for all, including people
with disabilities. We are happy to provide reasonable accommodations to candidates in need of
individualized support during the hiring process.
[For U.S. positions that could be performed in Los Angeles or San Francisco] Pursuant to the
San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring
Ordinance, Affirm will consider for employment qualified applicants with arrest and conviction
records.


By clicking "Submit Application," you acknowledge that you have read Affirm's Global
Candidate Privacy Notice and hereby freely and unambiguously give informed consent to the
collection, processing, use, and storage of your personal information as described therein.
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