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Job description:
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Airbnb was born in 2007 when two hosts
welcomed three guests to their San
Francisco home, and has since grown to
over 5 million hosts who have welcomed
over 2 billion guest arrivals in almost
every country across the globe. Every
day, hosts offer unique stays and
experiences that make it possible for
guests to connect with communities in a
more authentic way.The Community You
Will Join:
Airbnb is a creative company on a
mission to connect people to the magic
of the real world. You’ll join a
collaborative, excellence-driven
creative group led by the VP of Global
Creative, and report directly to the
Director of Brand Creative. Working in
close, day-to-day partnership with your
art partner, strategists, and producers,
you’ll be part of an agile team
dedicated to bold storytelling across
our key verticals. Here, innovative
thinking and hands-on craft are deeply
valued, and your work will directly
shape the future of our brand.
The Difference You Will Make
As a Creative Lead (Copy), you will be
the narrative driving force behind
high-impact integrated campaigns and
social work across our highest-growth
verticals, including Home/Stay,
Experiences, Services, and more.
Working in a close dynamic partnership
with a dedicated Art Director partner,
you will directly bridge high-level
brand narrative and provocative modern
execution. Together, you won't just
generate big ideas; you will bring them
to life across social channels and
traditional media touchpoints with
exceptional craft, voice, and speed.
A Typical Day:
Partner on Big Ideas: Work side-by-side
with your Art Director partner to
conceptualize and execute integrated,
multi-channel campaigns.
Elevate Narrative Craft: Turn brand and
product stories into culturally
resonant, sharp, and compelling
copy—delivering world-class work at
pace.
Shape Integrated Storytelling:
Seamlessly connect social-first voice
and narrative with multi-channel
campaigns, ensuring tone consistency and
craft across every touchpoint.
Collaborate with Leadership: Work
directly with Creative Leadership and
cross-functional teams to execute
high-visibility work that moves the
business forward.
Embrace a Maker Spirit: Bring a
hands-on, proactive builder
mindset—scrappy, curious, and excited
to dive into the work and prototype
ideas quickly.
Leverage AI & Modern Creative Tools:
Fluent with AI creative tools and
emerging digital workflows to accelerate
ideation, iteration, and copy
exploration without compromising
quality.
Direct Production Craft: Ensure
exceptional editorial and tone execution
while communicating effectively with
creative teammates, agency partners, and
production companies.
Your Expertise:
10+ years of relevant experience leading
global brand campaigns, preferably a mix
of advertising agency, creative studio,
and in-house experience.
Outstanding portfolio demonstrating
best-in-class campaign work.
Demonstrated success in leading multiple
cross-media campaigns.
Strong conceptual and brainstorming
skills, leading and participating
whenever needed.
Experience collaborating closely with
Brand Management teams. Ability to
translate market research, data, and
strategy to creative solutions.
Flexible and dependable.
Ability to think both strategically and
tactically, concept through
execution.
Exceptional communication and
presentation skills—you can
effectively communicate and passionately
defend decisions.
Empathy for the customer, and empathy
for individuals on a creative team.
Passionate about Airbnb’s mission and
purpose.
Location:
This position is US - Remote Eligible
with West Coast hours. The role may
include occasional work at an Airbnb
office or attendance at offsites, as
agreed to with your manager. While the
position is Remote Eligible, you must
live in a state where Airbnb, Inc. has a
registered entity. Click here for the
up-to-date list of excluded states. This
list is continuously evolving, so please
check back with us if the state you live
in is on the exclusion list. If your
position is employed by another Airbnb
entity, your recruiter will inform you
what states you are eligible to work
from.
Our Commitment To Inclusion &
Belonging:
Airbnb is committed to working with the
broadest talent pool possible. We
believe diverse ideas foster innovation
and engagement, and allow us to attract
creatively-led people, and to develop
the best products, services and
solutions. All qualified individuals are
encouraged to apply.
We strive to also provide a disability
inclusive application and interview
process. If you are a candidate with a
disability and require reasonable
accommodation in order to submit an
application, please contact us at:
[email protected].
Please include your full name, the role
you’re applying for and the
accommodation necessary to assist you
with the recruiting process.
We ask that you only reach out to us if
you are a candidate whose disability
prevents you from being able to complete
our online application.
Equal Employment Opportunity:
Airbnb values diversity & belonging
and is proud to be an Equal Employment
Opportunity employer. All individuals
seeking employment at Airbnb are
considered without regard to race,
color, religion, national origin, age,
gender, sex, marital status, ancestry,
physical or mental disability, veteran
status, gender identity, gender
expression, sexual orientation, or any
other legally protected
characteristic.How We'll Take Care
of You:
Our job titles may span more than one
career level. The actual base pay is
dependent upon many factors, such as:
training, transferable skills, work
experience, business needs and market
demands. The base pay range is subject
to change and may be modified in the
future. This role may also be eligible
for bonus, equity, benefits, and
Employee Travel Credits. Pay
Range$180,000—$217,000 USD
Reasonable Accommodations: We are
committed to providing reasonable
accommodations throughout the
recruitment process for applicants with
disabilities. If you need assistance, or
an accommodation, please let your
recruiter know once you are contacted
about a role.
A Note on Recruiting Scams: Scammers
sometimes pose as Airbnb recruiters to
get money or personal information from
candidates. A few things that will
always be true for Airbnb’s hiring
process: our open roles are posted on
Airbnb’s Career’s Page at
careers.airbnb.com, and our recruiters
correspond only from @airbnb.com or
@ext.airbnb.com email addresses. Our
recruiters will never ask for your
Social Security number, bank account
details, passport, or payment app
information while you are
interviewing. We’ll also never
ask you to pay a fee, send money,
deposit or cash a check, or purchase
work-related equipment (such as a
company laptop) during the interview
process. We encourage candidates to
remain vigilant of these recruiting
scams and not share sensitive
information if you do not believe an
individual is actually affiliated with
Airbnb.
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